MIBF 2019: free tickets, book signing, & more

Manila International Book Fair, the country’s biggest book selling event, is less than a month away! As usual, MIBF will be held at the SMX Convention Center beside Mall of Asia in Pasay City. And just like last year, the Adarna House booth will be found on the 2nd floor.

Our booth will be selling books at bargain prices — watch out for the price list we will be posting at our Facebook page. For now, we can say that select titles will be on sale up to 60% off, picture books will be half-off at PHP50 each for purchases of 25 or more pieces, and big books will sell for just PHP150 each (45% off) for purchases of 10 or more. WiKAHON boxes will be discounted at 20%.

We also invite everyone to join us and the creators of our new titles for their book signing during the weekend (more details soon).

The Fair will open daily at 10AM and close at 8PM from September 11 (Wednesday) to September 15 (Sunday). Tickets will be available at the gate for only thirty-five pesos (PHP35) daily. But those who wish to skip the lines can download and print these tickets for free. (Black-and-white tickets will be accepted.)


Leave a comment

Filed under Adarna House, Book events, New releases

Pilandok at Pandoy Promo sa Pandayan Bookshop

Pilandok at Pandoy Promo
Promo Period: July 1 to September 30, 2019

Promo Mechanics:

  • A customer can avail of the Pilandok at Pandoy Promo Card and 1 stamp with an initial purchase of a minimum ₱75 amount of Adarna House products within the promo period.
  • One (1) Pilandok stamp is awarded for any Adarna House product purchase worth ₱75. A customer must collect a total of ten (10) stamps to redeem one (1) Adarna House book.
  • Pilandok stamps will be awarded with the receipt at the date and point of purchase only. A no-promo-card, no-stamp, no-extension policy will be strictly implemented across all Pandayan Bookshops. No stamps will be released to the customer once the transaction has ended.
  • Combining of Pilandok at Pandoy Promo Cards will not be allowed.
  • Once ten (10) Pilandok stamps are collected, the customer must submit the promo card to redeem the book reward. The free Adarna House book may be redeemed until 60 days from the end of promo period.
  • A single-receipt purchase of Adarna House products worth at least ₱700 will entitle a customer to one (1) Adarna House book. Combination of receipts is not allowed.
  • Transferring of Pilandok stamps to obtain the required number of stamps will render all promo cards invalid.

Per DTI-FTEB Permit No. 8812 Series of 2019.

Comments Off on Pilandok at Pandoy Promo sa Pandayan Bookshop

Filed under Adarna House, Contests & Promos

Open call auditions: FREELANCE STORYTELLERS (Region 3)

Our storytellers play a crucial role in our efforts to develop in children a love for books. Through their infectious enthusiasm, our storytellers present kids with a vision of the joy that can be found in reading.

We would be happy to find new members for our pool of freelance storytellers, and we are looking for people who have great stage presence and share our passion for local literature, literacy, and early childhood education.

In two weeks, we will be holding auditions for those interested in becoming one of our storytellers. We require people who are:

  • passionate about telling stories and enjoy the company of kids
  • generally available during the work hours of weekdays
  • willing to travel
  • at least 18 years of age
  • willing to travel (Region 3)

If you meet the above requirements, please start gearing up for your audition—a simulated storytelling session, using an Adarna House picture book of your choice, in the language you excel in. Fluency in at least one major language of Region 3 is an advantage. The auditions will be held on July 8, 2019 (Monday) at Angeles City, Pampanga.

To reserve an audition slot, email kaibigan [at] adarna.com.ph your résumé, weekly schedule, and commitment to free up the dates of July 17 and 24 (Wednesdays) in case of acceptance. Eligible applicants will be given call times and complete venue details. Individuals with regular nine-to-five jobs need not apply. For more information, call (02) 352-6765 local 120.

Comments Off on Open call auditions: FREELANCE STORYTELLERS (Region 3)

Filed under Adarna House

Save the Children + Adarna House: First, Read

“In other words, if early experiences with books and reading are fun, exciting, and enjoyable for a child, that child is likely to continue to feel that way about reading throughout life.”
—Emergent Literacy: Investing Early for Exponential Outcomes
(Save the Children US, Department of Education and Child Development)

Shared early literacy experiences build meaningful emotional bonds between parent and child, and also boost brain and language development. For many years, Save the Children Philippines, local arm of the world’s leading independent children’s organization, and Adarna House, pioneering creator of Filipino content, have worked together towards the shared goal of creating better lives for children through reading.

Foremost in this partnership is the Manguna sa Unang Pagbasa project, a writing contest for short stories and book concepts held in 2014 and 2016. The project resulted in three outstanding board books for children 0-4 years old.

Launched first was the winner of the first Manguna sa Unang Pagbasa contest, Dumaan si Butiki. Written by Gigi Constantino and illustrated by Ray Sunga, the board book challenges readers to find butiki on every page while teaching them about directions. Dumaan si Butiki was given a National Children’s Book Award in 2016 with this citation:

Sino ang mag-aakala na eksayting ang paglalakbay ng isang butiki? Sobrang nakakaaliw ang pagsulpot-sulpot kung saan-saang bahagi ng bahay ng butiki sa kuwento. Ang simpleng teksto ay nagamit pa upang ituro ang konsepto ng kabaliktaran, sa paraang kaaya-aya. Kung kaya, hindi ka magsasawa sa pagsubaybay sa lahat ng dinaanan ni Butiki. —Kristine Canon

From the same contest came the manuscript for Maghapon Namin ni Nanay, written by Genaro Gojo Cruz and illustrated by Nicole Lim. One of Adarna House’s bestselling board books, this is a tribute to the stay-at-home mother, whose presence fills her children’s day with happiness as they go through the day’s activities together.

The winner of the second Manguna sa Unang Pagbasa contest was Kayang-kaya! by Alyssa Judith Reyes. The story, illustrated by Liza Flores, encourages children to do things on their own and in process, develop self-confidence. This is also Adarna House’s first manipulative book, featuring a lacing toy on its back cover.

Because of partners like Save the Children Philippines, Adarna House now has a robust shelf of board books that help parents jumpstart their children’s reading journey. By working together, Save the Children Philippines and Adarna House hope to keep inspiring families to learn and above all, to read together.

Until June 22, these board books (and all other items) will be on sale at 20% OFF at the Adarna House Quezon City bookshop (Sct Torillo cor Sct Fernandez Sts) and online (https://adarna.com.ph/discount/BACK2SCH2019).

Comments Off on Save the Children + Adarna House: First, Read

Filed under Adarna House, Featured, Literature & Literacy




png |[ ST ]


buhangin o maliit na batóng makináng



Adarna House, the first and one of the largest publishers of children’s books in the Philippines, is now accepting applications to the 2019 Barláya Writers’ Workshop for Intermediate and Young Adult Literature.

BARLÁYA is a comprehensive workshop for crafting and developing books of intermediate and young adult writers in the Philippines.

The workshop is open to any Filipino citizen aged 18 years or older, and willing to attend monthly learning and writing sessions in Metro Manila. Accepted fellows are expected to attend ALL the sessions which will last from April to September 2019.

Applicants are required to submit the following:

  1. Application form (to be downloaded here)
  2. Two (2) chapters of the novel-in-progress
  3. Outline or overview of the chapters
  4. Bio-data.

Submissions must be in hard copy, 1.5 space, Times New Roman 12 with 1-inch margins on short bond paper.

Submissions may be in either English or Filipino.

All submissions must be addressed and delivered to

Ani Almario / Barlaya Workshop
Adarna House
109 Scout Fernandez St
cor Scout Torillo St,
Brgy Sacred Heart
Quezon City 1103

Deadline of submission is on March 22, 2019.

For further queries, you may call e-mail jonnel[at]adarna.com.ph.


Filed under Adarna House, Literature & Literacy, Workshops

Patinikan sa Panitikan: An Interschool Quiz Bee on Filipino Literature [YEAR 2]

Adarna House is proud to invite high schools to the second Patinikan sa Panitikan: A Quiz Bee on Filipino Literature. With the goal of encouraging high school students to discover and get inspired by locally-written works, this competition challenges high schools to showcase their love of Philippine literature through a test of general knowledge on Filipino authors, literary history and tradition, and select classic and modern texts.

This quiz bee is in partnership with Ayala Malls Cloverleaf and Pandayan Bookshop, and is also supported by Hapee Toothpaste and Oishi.

General Information

    1. The quiz bee is open to private and public junior high schools (Grades 7 to 10) in Metro Manila and Region 4-A. Schools in other areas in Luzon may inquire about participation and may also be included depending on transportation requirements.
    2. The quiz bee questions will revolve around general knowledge on Filipino authors, literary history and tradition, and select classic and modern texts.
    3. To register for the quiz bee, schools must fill out and submit the registration form on or before 31 January 2019.
    4. Eliminations will be hosted by the school and must be scheduled on a weekday from 3 December 2018 to 15 February 2019.
    5. Elimination schedules are on a first-come-first-served-basis.
    6. During the elimination round that Adarna House will conduct in the school, two (2) participants will be named as the school representatives.
    7. On 18 February 2019, Adarna House will notify the twenty-five (25) schools that garnered the highest scores from the elimination rounds.
    8. The 2 school representatives from these 25 schools will represent their school in the semi-finals to be held on 5 March 2019.
    9. Five (5) duos with the most number of points from the semi-finals round will then compete in the grand finals on the same day, where one school will be declared as the Grand Winner.
    10. At least one Adarna House-appointed judge will be present at each round and decisions from the judge/s will be final.
    11. Relatives of employees of Adarna House, Adarna Group Foundation, The Raya School, and quiz bee sponsors and partners, up to the second degree of consanguinity, may not participate in the quiz bee.
    12. To register, fill out the form found at bit.ly/patinikan2019. Inquiries may be coursed through joinpatinikan[at]gmail.com, +632 352 6765 local 120, +63 908 505 1035, or +63926 676 0971.

Prizes (over PHP200,000 in prizes up for grabs)

  1. School representatives
    • certificate
  2. Semi-finalists (50 students)
    • certificate
    • items from Adarna House, partners, & sponsors
  3. Finalists (8 students)
    • medal
    • items from Adarna House, partners, & sponsors
    • flash drive and pocket wi-fi
    • cash prize of five thousand pesos
  4. Grand Winner
    • trophy
    • cash prize of ten thousand pesos
    • books worth ten thousand pesos
    • laptop, flash drive, and pocket wi-fi
    • trophy
    • books worth ten thousand pesos
    • WiKAHON B worth seventeen thousand pesos

Semi-Finals and Grand Finals

  • Schedule: 2:00 pm to 5:00 pm, 5 March 2019 (Tuesday)
  • Venue: Activity Center, Ayala Malls Cloverleaf, A. Bonifacio Ave., Brgy. Balingasa, Quezon City (Transportation shall be shouldered by the participating schools.)

Recommended Readings


Filed under Adarna House, Contests & Promos

Introducing: Jumper Cable Chronicles

Ilang linggo matapos ang pasukan, simple lang naman ang gustong gawin ni Dino Soriano habang bakasyon—ang libreng makapanood ng live streaming ng laban ni Pacquiao. Kaya niya kinalikot ang mga kable ng laptop niya.

Sino ba naman ang mag-aakalang hindi si Pacquiao ang mapapalabas niya sa laptop? Nagpakilala sa kaniya ang lumitaw na bata bilang Dimension Engineer Haya Project mula sa Dimension 049. Hinahanap niya ang tumakas na kaibigang si Medical Engineer Anita Project dito sa mundo, na tinatawag ni Haya na Dimension 196.

Handa ba si Dino Soriano na maging Agent 001 ng Dimension 196?

Inihahandog ng Adarna House ang isang bagong seryeng pang-young adult: ang Jumper Cable Chronicles ni EK Gonzales, sa salin ni Xi Zuq. Iikot ito sa mga misyong kahaharapin ng isang 16-taong gulang na mapapasabak bilang dimension agent.

Lalabas sa Manila International Book Fair ang unang libro ng serye, ang Jumper Cable Chronicles: Si Santa Anita, at darating ang awtor at manunulat para pumirma ng mga libro sa aming booth sa sunod na Sabado, 3:00 NH.

Samahan ninyo kaming makilala ang ating mga bagong bida sa isang patikim—narito ang unang kabanata ng libro.


Comments Off on Introducing: Jumper Cable Chronicles

Filed under Adarna House, Book events, New releases