Category Archives: Contests & Promos

Don’t miss out on the contests, raffles, and other promos from us and our friends!

Call for Entries: 2017 PBBY-Alcala Prize


The Philippine Board on Books for Young People (PBBY) is now accepting entries for the 2017 PBBY-Alcala Prize.

The winner shall be given a cash prize of P25,000.00, a gold medal, and an opportunity to be published. Prizes will be awarded in an appropriate ceremony to be held during the celebration of National Children’s Book Day on July 18, 2017.

Contest Rules

  1. The contest is open to all Filipino citizens except those who are related to any PBBY member up to the third degree of consanguinity.
  2. Entries must be based on the 2017 PBBY-Salanga Prize winning story, Dalawa Kami ni Lola  by Genaro Gojo Cruz. A copy of this story may be requested from the PBBY Secretariat or downloaded from the PBBY website.
  3. All entries must be original unpublished illustrations that have not won in any previous contest.
  4. All entries must consist of three (3) illustrations that are of the same size and medium. Entries do not have to be based on consecutive spreads/parts of the text.
  5. A contestant may send in more than one (1) entry.
  6. Each entry must be signed by a pen name only, preferably on a small piece of paper pasted on the back of each artwork.  Entries with a signature or any identifying marks are automatically disqualified.
  7. Together with each entry, contestants must submit a separate envelope, on the face of which only the pen name of the contestant shall appear.  The envelope must contain the contestant’s full name, address, contact numbers, short description of background, and notarized certification vouching for the originality of the entry and for the freedom of the organizers from any liability arising from the infringement of copyright in case of publication.
  8. All entries must be sent to the PBBY Secretariat, c/o Adarna House, 109 Scout Fernandez cor. Scout Torillo Sts., Quezon City by April 28, 2017. Entries may be submitted in person or by courier service.
  9. Winners will be announced no later than June 19, 2017.  Non-winning entries must be claimed no later than August 7, 2017 after which they will no longer be the responsibility of the organizers.

For more details, interested parties may contact PBBY by calling +632 3526765 local 203 or emailing pbby [at]


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BOOK LAUNCH: Kapitbahay Kubo & Kara at Play


Adarna House, Ang Ilustrador ng Kabataan, and Ayala Museum invite everyone to the launch of two new board books: Kara at Play (by Lara Saguisag and Jamie Bauza) and Kapitbahay Kubo (by Pergylene Acuña)! The launch will be held at 10:00 AM on Saturday, September 24 at the Ayala Museum Ground Floor Lobby.

The program will include a storytelling session, games, and prizes. We are also inviting guests with children to pre-register because the first fifty (50) pre-registered kids will each receive one of the new board books at the launch!

To pre-register, send us (via kaibigan [at] or 0927 382 4716) the following information:

  • kid’s name (nickname and last name)
  • kid’s age
  • guardian’s mobile number and email address

See you on Saturday!

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Kayang-Kaya wins Manguna sa Unang Pagbasa contest


Save the Children’s First Read and Adarna House congratulate Alyssa Judith Reyes for winning the second run of “Manguna sa Unang Pagbasa: Short Story Writing Contest,” with her story Kayang-Kaya. Reyes, a teacher from Parañaque City, will receive a fifteen thousand-peso cash prize from Save the Children, while the winning work will be published by Adarna House in 2017.

First Read is an Early Childhood Care and Development project of Save the Children, together with Prudence Foundation, that aims to improve the emergent literacy and numeracy of children aged 0-4 years old. It encourages families with preschool-aged children to learn together with the support of their communities.


  • Ani Almario – Vice President for Product Development of Adarna House, Director of The Raya School
  • Eli Camacho – Product Development Manager of Adarna House
  • Maya Nayo – Education Advisor for Early Childhood Care and Development, Save The Children
  • Catherine Manzano – Project Manager for First Read Phase 2 Project, Save The Children

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MIBF 2016: Book signing, free tickets, AND MORE!


Manila International Book Fair, the country’s biggest book selling event, is less than a month away! As in previous years, MIBF will be held at the SMX Convention Center beside Mall of Asia in Pasay City. The Fair will open daily at 10AM and close at 8PM from September 14 (Wednesday) to September 18 (Sunday).

Our booth will be selling books at bargain prices and have also posted our pricelist for the fair on our Facebook page. We have also lined up signing sessions for the following books:

  • September 17, 10AM
    2016 National Children’s Book Award winners:
    Dumaan si Butiki by Gigi Constantino and Ray Nazarene Sunga
    Haluhalo by Eli Camacho
    Salusalo para kay Kuya by Ergoe Tinio and JC Galag
    Si Janus Silang at ang Tiyanak ng Tabon by Edgar Calabia Samar
    Supremo by Xi Zuq and Al Estrella
  • September 17, 1PM
    – Lost by Rob Cham
    – 12:01 by Russell Molina and Kajo Baldisimo
  • September 18, 10AM
    – Kung Linggo by Virgilio S. Almario and Abi Goy
    – Si Lola Apura at si Lolo Un Momento by I.S.A. Lopez and Vanessa Tamayo
  • September 18, 1PM
    – Detective Boys of Masangkay by Bernalyn Hapin Sastrillo
    – Si Tito Libro at Ako by Uma Krishnaswami, Nanoy Rafael, and JC Galag
  • September 18, 3PM
    – Moving Onwards and Upwards by Hanako Amihan
    Poopo The Cute & Many Other! by Apol Sta. Maria

Tickets will be available at the gate for only PHP20.00 daily. But those who wish to skip the lines can download and print these tickets for free. These tickets will also serve as your entry to our raffle of 5 exclusive art prints. (Mechanics below.)




  • Download our free MIBF tickets.
  • The tickets can be printed out and black-and-white copies will be accepted at the gate for free entrance to the Fair.
  • Each ticket includes a raffle stub—fill it out, tear away from the ticket, and drop it off at our MIBF booth for a chance to win one of five exclusive art prints.
  • A person is allowed to enter only one (1) stub per day.
  • One (1) art print will be raffled off at 5:00 PM on each day of the Fair.
  • Stubs dropped past 5:00 PM will be included in the next day’s draw.
  • Winners will be informed via text and e-mail.
  • Prizes may be claimed at our MIBF booth, or within the month of September at the Adarna House bookshop.


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Writing Contest: Manguna sa Unang Pagbasa II


Save the Children’s First Read and Adarna House invite everyone to join the Manguna Sa Unang Pagbasa: Short Story Writing Contest II. This is the second run of the writing contest for short stories and book concepts with the theme “Manguna sa Unang Pagbasa.”

First Read is a Save the Children Early Childhood Care and Development project, together with Prudence Foundation, that aims to improve the emergent literacy and numeracy of children aged 0-4 years old. It encourages families with preschool-aged children to learn together with the support of their communities.


  1. The contest is open from June 25, 2016 to August 1, 2016 to all Filipino citizens of all ages.
  2. The contest is a writing competition of Short Stories/Book Concepts for Children ages 0-4 years. Entries must be in Filipino.
  3. An entry must be not more than one hundred (100) words, typewritten on one (1) page and must include a synopsis.
  4. An entry may deal with any subject and may feature two (2) basic concepts* maximum. All entries shall be relative to the theme “Manguna sa Unang Pagbasa” and must be appropriate for children ages 0-4 years. *example of concepts: colour, numbers, shapes, etc.
  5. Authors may submit multiple entries.
  6. All entries must be original unpublished works that have not won in any previous contest.
  7. Each entry (with synopsis) must be submitted in hard copy, typewritten double-spaced, on 8 ½” X 11” bond paper. It should have a one-inch (1”) margin on all sides. The font should be Arial, Times New Roman, or Book Antiqua. The font size should be 12. The following documents must be sealed inside a long brown envelope: (a) three (3) printed copies of the entry, (b) Official Entry Form, and (c) certificate of originality (All entries must be notarized). Only the title of the entry should be written or typed on the envelope.
  8. Entries from abroad need not be notarized, but must be authenticated by the Philippine Embassy or Consulate and received by Adarna House on or before August 1, 2016 (Philippine time) to qualify to receive an Award.
  9. All entries must be submitted no later than the time stated below:

    Mode of Submission Date and Time

    • Direct submission at the Adarna House office (109 Scout Fernandez corner Scout Torillo Streets, Barangay Sacred Heart, Quezon City 1103) on or before 12:00 m.n. of August 1, 2016
    • Mail or Courier post marked no later than August 1, 2016
  10. In submitting an entry, a contestant represents and warrants that the work is his own and that he has absolute ownership of all intellectual property rights thereto.
  11. Entries submitted must comply with government policies on printed matters.
  12. Submitted copies of the winning entry shall remain with, and become a shared property of the author and Adarna House. Submitted copies of non-winning entries may be claimed by the authors not later than six (6) months from the date of announcement of winners.
  13. In submitting an entry, the author and parent/guardian (if applicable) accepts the rules of the contest and assigns Adarna House the concurrent and exclusive right to exercise the full copyright and all other intellectual property rights granted to the author and the author’s assignees, with respect to his/her winning work(s), to the extent permitted under existing laws applicable. The rights also extend to all forms of storage, transmission, dissemination, and communication, presently existing or subsequently created related to the winning entry(s). To the extent permitted by law, rights shall be worldwide, continuous, and may be exercised by Adarna House for the maximum time allowed by applicable law. The prize money which will be awarded to the Contestant for his winning work(s) shall constitute full payment and shall be in lieu of any royalties or other compensation to the Contestant.
  14. In connection with the transfer to Adarna House of the rights stated in Rule 13, and pursuant to the requirements of R.A. No. 8293, entries must be accompanied by the author’s written consent to abide by the rules of the contest acknowledged before a Notary Public. In case of minors, the written consent of the parents or legal guardians shall also be required. The Authorization Form and Official Entry Form are available at the Adarna House website and office. If it is discovered later on that said person is not the creator or owner of the copyright to the award-winning work, the contestant/s shall indemnify Adarna House for any and all damages, fees, costs and expenses that they may incur by reason of the infringement by the contestant of the intellectual property rights of another.
  15. The prize, in Philippine Pesos (Php), for the contest is 15,000.00. The winning entry shall be published by Adarna House, Inc.
  16. Adarna House and Save the Children have the sole right to designate the persons who shall constitute the Board of Judges of the contest. The decision of the majority of the Board of Judges in all categories shall be final.
  17. The Board of Judges shall decide on the winning entry based on these criteria:
    1. Relevance to the Theme
    2. Age Appropriateness
    3. Socio-Cultural Sensitivity
    4. Originality
  18. The Board of Judges shall declare one (1) winner as the grand prize.
  19. The names of the winners and the members of the Board of Judges shall be announced by August 31, 2016.
  20. The winning story shall be published by Adarna by January 2017.


For inquiries and concerns, email at lance[at]


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May17-Jun15: Back-to-School SALE


For those who weren’t able to catch our warehouse sale the past weekend, we are happy to announce another sale!

Our Back-to-School SALE begins today, and will go on for almost a month until June 15. Everything—absolutely EVERYTHING (well, except WiKAHON) will be on sale at twenty percent (20%) off! This applies to our showroom and also our online store.

However, selected titles will be discounted at more than twenty percent. These bargains will be available at discounts of forty percent (40%) at the online store and sixty percent (60%) at our showroom.

Our showroom is open Mondays through Saturdays, 8:00 AM to 12:00 NN and 1:00 PM to 5:00 PM. We’re found at 109 Scout Fernandez Street, Barangay Sacred Heart, Quezon City. (See map here.)

For online purchases, orders completed (along with payment) from 12:01 AM to 2:00 PM from Monday to Friday are processed on the same day. Orders completed beyond the 2:00 PM cut-off will be processed on the next working day. Deliveries take 3-5 days locally and up to 14 days internationally.

Contact adarnahouse [at] or (+632) 3526765 for inquiries.

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Teacher Ani’s Reads for summer 2016


A big believer in the power of good books to enrich the lives of children, teacher Ani Almario shares her love for reading through her work with various organizations. Apart from being our Vice President and Founder-Director of The Raya School, she is also the Secretary-General of the Philippine Board on Books for Young People, Governing Board Member of the National Book Development Board, and President of the Book Development Association of the Philippines.

These are her recommendations for children 9 years old or older.

Each book bundle has been curated to represent unifying themes that not only interest children but are relevant to the development of their cultural literacy. These collections aim to entertain and educate by encouraging children to cultivate their creativity, take pride in diversity, and celebrate significant events and people of our history.

Every bundle has been packaged so that its price is lower than the total of the individual books at retail price. Teacher Ani’s Reads can be viewed and are now available through our online store and our showroom for PHP499 (for ages 9-11) and PHP699 (for age 12 and up) for every book bundle.

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